For roofing contractors
clients · Quotelapse
We recover the revenue you've already paid for,across storm, insurance, and old quotes.
We re-engage the storm-era inspections that never rebooked, the insurance estimates the carrier already acknowledged, and the old quotes that underbid today's shingle + labor cost — qualify the homeowners who still need the work — and book straight into your project manager's calendar. Your crew shows up to a hot appointment, not a cold contact.
CRM-native
JobNimbit · AccuLynx
Per-appt
Pay for outcomes
Compliant
TCPA + DNC aware
Storm-aware
UM + adjuster-aware
your roofing crm · today
Live snapshotStorm-era no-show inspections
287 inspections · 60–120 days stale
$212k
Abandoned insurance estimates
adjuster-acknowledged · deductible stalled
164
Pre-2019 unconverted quotes
under today’s shingle + labor cost
92
Old web inquiries
never re-engaged
438
Estimated recoverable · $46k – $78k / quarter
02 · The problem
The money's already spent. The storm money's already been filed. The only thing missing is someone persistent and qualified running them back down — without spamming your brand.
03 · The roofing walkthrough
Three places the revenue is hiding — and how we re-thread each one.
Storm inspections die in the inbox. Insurance estimates die at the deductible conversation. Old quotes die the moment material prices move. Each of these requires a different re-engagement — and a different audit trail. We run them all.
Pain · 01
Storm-era no-show inspections
Before
147 inspections · 60–120 days stale
After
98 re-engaged · 41 booked
The hail event built the funnel. The follow-through never came. We re-thread the inspection back to the homeowner with the actual scope-of-loss and current photo set — not a generic "still thinking about that roof?" ask.
Pain · 02
Abandoned insurance estimates
Before
164 estimates · adjuster-acknowledged
After
78 re-engaged · 32 booked
The carrier memo came back. The deductible conversation died. We pick up where the adjuster handoff stalled — pre-storm photo set, current code upgrade, depreciation math the homeowner can read.
Pain · 03
Unconverted old quotes
Before
238 quotes · 60+ days stale
After
113 re-engaged · 47 booked
Material prices are loud. The old quote underbid. We re-thread it against today’s shingle cost and labor reality — same scope, refreshed math, single rebooked appointment.
04 · Roofers → 15-minute Dormant Revenue Assessment
Three outcome-based tiers, sized on what your dormant roofing CRM is actually worth — not on the number of calendars, seats, or dashboards we sell you. Book the 15-minute Dormant Revenue Assessment below — we'll follow up within one business day with the math.
Pick your tier
Estimate your runway
What’s already yours to re-book.
Drop in the size of your dormant pool and the average ticket you close today. We’ll show the rough 60-day recovery using the same response and close rates we run for live HVAC books.
Assumes a 30% response rate × 20% close rate on re-engaged leads · 60-day window. Illustrative only — not a CRM-backed forecast.
Estimated 60-day recoverable revenue (preview)
≈ $0 per quarter · illustrative
Unlock the figure first — then we’ll carry it into the booking form.
Pick your tier
Recovered revenue, not seat counts.
Three tiers, sized on what your dormant CRM is actually worth — not on the number of calendars, seats, or dashboards we sell you. Pick the band that matches your monthly lead volume; book a 15-minute call and we’ll follow up with the math.
Outcomes-based pricing. No-shows credit back automatically.
Recover
From 100 leads/mo
A focused, single-source pull — usually a handful of stale estimates plus the missed calls.
- Typical recovery
- $30k+ / quarter
- Pace
- 4–6 booked appts/mo
Sustain
Most picked500 leads/mo
Your full dormant-pipeline engine — estimates, missed inbound, no-shows, web inquiries all working the same playbook.
- Typical recovery
- $80k+ / quarter
- Pace
- 12–18 booked appts/mo
Scale
1,000+ leads/mo
Multi-location, multi-trade, or a rocket-ship CRM. We rotate segments into waves and report per segment.
- Typical recovery
- $150k+ / quarter
- Pace
- 25+ booked appts/mo
Not sure where you sit? Book the call anyway — we’ll review five facts about your book and tell you honestly which band the math lives in.
Discovery call
15 minutes. Five quick questions.
We listen, take five notes, and follow up within one business day with an opportunity estimate and a pilot recommendation. No deck, no demo, no live CRM connect.
- Reply in
- 1 business day
- From
- A real human
- Cost to you
- Nothing
What we’ll ask
- 01
CRM or platform
- 02
Dormant lead or estimate volume
- 03
Average job value
- 04
Current follow-up
- 05
Weekly install capacity
Five facts. No screen-share. No CRM connect.
05 · How it works
Three moves, no new tools for your PMs to babysit.
We connect to what you already run, run the playbook, and hand you a calendar invite — not a tabled report.
- 01
Connect
Read-only access to your roofing CRM.
JobNimbit, AccuLynx, HubSpot, ServiceTitan, Jobber, a plain spreadsheet — we connect without disrupting your PMs or production crews. You're never locked out of your own data.
- 02
Sequence
Compliant, adjuster-aware re-engagement.
Email and SMS threads that reference the actual storm event, the actual adjuster memo, the actual photo set, the actual homeowner. DNC-aware, TCPA-tight cadence, storm-month carrier-window suppression. We pause when an active claim file is in motion.
- 03
Book
Hot appointments dropped on the calendar.
When a homeowner is ready, we qualify the basic facts (scope, address, decision-maker) and hand your dispatcher a booked slot — adjuster-acknowledged insurance estimates are pre-qual'd before we re-engage. You pay only when real money lands on the calendar.
06 · The cadence
Real thread. Real numbers. Real rebook.
One anonymized revival thread from a recent roofing client. The numbers below are real — the names aren't. The full playbook runs across thousands of these in parallel.
thread · acme roofing · lead #1842
Day 0
SMS
Hi Marcus — we never followed up on the May 8 storm inspection. Adjuster memo is still valid. Want me to put a 20-minute look at the photos on the calendar?
Reply · "yes, this week"
Day 0
AI
Books Thu 3pm · captures address · pulls scope-of-loss + photo set from CRM note
— qualified
Day 1
Email
Confirmation + tech-intro · photos attached · deductible math recap
Opened · 4×
Day 3
SMS
Friendly day-of reminder · single-tap confirm
Confirmed · shown up
Job
$18,200
Cost / appt
$185
Eff. ROI
98×
07 · Pricing
Three numbers. One promise: you only spend when we land revenue.
Component
When paid
What it covers
Setup
One-time
Net 30 · USD
Invoiced weekly
CRM plumbing, contact graph normalization, compliance audit, two-week warm-up. Refundable if we don't sign your first booked slot within 60 days.
Retainer
Monthly
Net 30 · USD
Invoiced weekly
Dormant-pipeline monitoring, A/B templates, deliverability maintenance, suppression-list hygiene, and your dedicated operator. Modest — sized to your volume.
Per qualified appt
On book
Net 30 · USD
Invoiced weekly
A flat fee per homeowner who shows up for a scheduled, qualified estimate. Small revenue share available above a threshold. Everything else — we eat.
Numbers below your floor don't get billed. No-shows post-booking are credited to your next invoice automatically — it's our job to land revenue, not sell you a list.
08 · What we don't do
This isn't a cold-lead cannon.
No new logo blast.
We never add a contact to your CRM that wasn't already there. The homeowner said yes to you once — we work that, not a bought list.
No spam cadence.
DNC, prior opt-out, and tonal fatigue are all hard stops. We're paying attention to the reply, not the open rate.
No bait pricing.
Setup is refundable until the first book. Retainer is flat. There is no per-lead line item we can quietly inflate.
09 · FAQ
Questions roofing contractors ask us in the first call.
Most of these are deal-killers if they don't have a clean answer, so we keep the answer in the open.
Ask something else10 · Roofers · Start
Book the 15-minute Dormant Revenue Assessment — same call we run on the HVAC books, tuned to storm + insurance scenarios.
15 minutes. Five quick questions.
We listen, take five notes, and follow up within one business day with an opportunity estimate and a pilot recommendation. No deck, no demo, no live CRM connect.
Reach us
quotelapse-3@polsia.appReply within a business day. Replies from a real human.
Book the 15-minute assessment